Privacy Policy
Microbrand Watch World Shop
Last Updated: March 15, 2026
1. Introduction
Welcome to Microbrand Watch World Shop. This Privacy Policy explains how we collect and use your information specifically regarding your shopping experience on our subdomain (shop.microbrandwatchworld.com).
2. Compliance with TCF 2.2 (IAB Framework)
Our shop complies with the IAB Europe Transparency & Consent Framework (TCF 2.2). We ensure that all advertising and tracking on this site are based on your explicit preferences.
3. Data Collection and Usage
In addition to standard browsing data, we collect:
- Transactional Data: We collect necessary billing, payment, and shipping information (Name, Address, Phone Number) to process your orders and provide customer support.
- Essential Data: Cookies required for the shopping cart and checkout process.
- Analytical Data: We use Google Analytics (Consent Mode v2) to optimize the shopping experience.
4. Google Consent Mode v2
We use Google Consent Mode v2 to balance your privacy with our need to track successful purchases and site performance accurately.
5. Your Rights (GDPR & CCPA)
You have full control over your data. You may request a copy of your transaction history or ask for your account to be deleted at any time. Manage your cookie preferences via the icon at the bottom right.
6. Third-Party Partners
Your data is shared with payment processors (e.g., PayPal/Stripe/PayPlus) and shipping carriers only as needed to fulfill your order. Marketing partners receive data only with your consent.
7. Contact Us
For any questions regarding your orders or data privacy, please contact: info@microbrandwatchworld.com